244 Must-Know Hotel Statistics and Travel Trends in Europe for 2025

Discover the most compelling hotel statistics and travel trends in Europe for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 244 key statistics and travel trends offers valuable insights into Europe's dynamic hotel scene. Backed by data from 280,728 hotels, 63,861,257 traveler reviews, and 32,684,795 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Europe

Top Hotel and Travel Statistics for Europe

  • There are 280,728 hotels operating in Europe.
  • The average hotel rating in Europe is 8.29, based on 44,491,972 reviews.
  • Travelers can expect to pay around $149 per night for a hotel in Europe.
  • If you're looking for the best month to visit Europe by rating, it's March with an average rating of 8.38.
  • If you're looking for the cheapest month to visit Europe, it's February with an average price of $126.
  • The least popular month to visit Europe is February, attracting only 5.2% of visitors.
  • The most popular month to visit Europe is August, attracting 13.1% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Europe, rating their stays at 8.36 on average.
  • Business Travelers are the least satisfied travelers when visiting Europe, rating their stays at 8.14 on average.
  • Hotel prices in Europe peak in September, with an average price of $208.

Hotel Availability and Types in Europe

Number of Hotels

  • There are 280,728 hotels in Europe.

Distribution by Star Rating

  • Europe has 4,659 hotels with a 1-star rating, accounting for 1.7% of all hotels.
  • Europe has 11,420 hotels with a 2-star rating, accounting for 4.1% of all hotels.
  • Europe has 85,112 hotels with a 3-star rating, accounting for 30.3% of all hotels.
  • Europe has 46,706 hotels with a 4-star rating, accounting for 16.6% of all hotels.
  • Europe has 18,874 hotels with a 5-star rating, accounting for 6.7% of all hotels.
  • We also have 113,957 hotels with an unknown star rating in Europe, accounting for 40.6% of all hotels.
  • The average price of a hotel in Europe is $149 per night.
  • The average price of a 1-star hotel in Europe is $104 per night.
  • The average price of a 2-star hotel in Europe is $98 per night.
  • The average price of a 3-star hotel in Europe is $124 per night.
  • The average price of a 4-star hotel in Europe is $164 per night.
  • The average price of a 5-star hotel in Europe is $285 per night.
  • The average price of a hotel in Europe with an unknown star rating is $146 per night.
  • There are 9,199 hotels in Europe priced in the $0-$50 range, accounting for 5.7% of all hotels.
  • There are 62,050 hotels in Europe priced in the $50-$100 range, accounting for 38.7% of all hotels.
  • There are 66,079 hotels in Europe priced in the $100-$200 range, accounting for 41.2% of all hotels.
  • There are 19,533 hotels in Europe priced in the $200-$500 range, accounting for 12.2% of all hotels.
  • There are 2,590 hotels in Europe priced in the $500-$1000 range, accounting for 1.6% of all hotels.
  • There are 1,034 hotels in Europe priced in the $1000+ range, accounting for 0.6% of all hotels.
  • The average price of a hotel in Europe in January is $128.
  • The average price of a hotel in Europe in February is $126.
  • The average price of a hotel in Europe in March is $133.
  • The average price of a hotel in Europe in April is $145.
  • The average price of a hotel in Europe in May is $155.
  • The average price of a hotel in Europe in June is $166.
  • The average price of a hotel in Europe in July is $177.
  • The average price of a hotel in Europe in August is $204.
  • The average price of a hotel in Europe in September is $208.
  • The average price of a hotel in Europe in October is $147.
  • The average price of a hotel in Europe in November is $136.
  • The average price of a hotel in Europe in December is $137.

Hotel Ratings and Reviews in Europe

Number of Reviews

  • We've collected 63,930,231 reviews for hotels in Europe.

Review Distribution by Traveler Type

  • There are 6,177,925 reviews from business travelers in Europe, accounting for 9.7% of all reviews.
  • There are 26,724,048 reviews from couples in Europe, accounting for 41.8% of all reviews.
  • There are 15,280,753 reviews from families in Europe, accounting for 23.9% of all reviews.
  • There are 2,527,187 reviews from friends in Europe, accounting for 4.0% of all reviews.
  • There are 4,344,741 reviews from group travelers in Europe, accounting for 6.8% of all reviews.
  • There are 6,035,116 reviews from solo travelers in Europe, accounting for 9.4% of all reviews.
  • There are 2,840,461 reviews from travelers with an unknown type in Europe, accounting for 4.4% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Europe in 2025 is 8.03, based on 2,624 reviews.
  • The average rating for hotels in Europe in 2024 was 8.25, based on 14,066,014 reviews.
  • The average rating for hotels in Europe in 2023 was 8.25, based on 15,651,982 reviews.
  • The average rating for hotels in Europe in 2022 was 8.23, based on 13,287,838 reviews.
  • The average rating for hotels in Europe in 2021 was 8.24, based on 2,926,958 reviews.
  • The average rating for hotels in Europe in 2020 was 8.31, based on 1,101,244 reviews.
  • The average rating for hotels in Europe in 2019 was 8.24, based on 2,651,314 reviews.
  • The average rating for hotels in Europe in 2018 was 8.19, based on 2,186,718 reviews.
  • The average rating for hotels in Europe in 2017 was 8.21, based on 2,365,828 reviews.
  • The average rating for hotels in Europe in 2016 was 8.25, based on 2,535,954 reviews.
  • The average rating for hotels in Europe in 2015 was 8.20, based on 2,212,476 reviews.
  • The average rating for hotels in Europe in 2014 was 8.16, based on 1,760,992 reviews.
  • The average rating for hotels in Europe in 2013 was 8.11, based on 1,477,610 reviews.
  • The average rating for hotels in Europe in 2012 was 8.06, based on 1,121,871 reviews.
  • The average rating for hotels in Europe in 2011 was 7.94, based on 682,065 reviews.
  • The average rating for hotels in Europe in 2010 was 7.81, based on 370,975 reviews.
  • The average rating for hotels in Europe in 2009 was 7.78, based on 250,889 reviews.
  • The average rating for hotels in Europe in 2008 was 7.55, based on 162,912 reviews.
  • The average rating for hotels in Europe in 2007 was 7.47, based on 133,341 reviews.
  • The average rating for hotels in Europe in 2006 was 7.42, based on 91,369 reviews.
  • The average rating for hotels in Europe in 2005 was 7.52, based on 55,365 reviews.
  • The average rating for hotels in Europe in 2004 was 7.68, based on 28,890 reviews.
  • The average rating for hotels in Europe in 2003 was 7.68, based on 9,109 reviews.
  • The average rating for hotels in Europe in 2002 was 7.84, based on 1,065 reviews.
  • The average rating for hotels in Europe in 2001 was 7.64, based on 11 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Europe is 7.73.
  • The average rating for 2-star hotels in Europe is 7.77.
  • The average rating for 3-star hotels in Europe is 8.08.
  • The average rating for 4-star hotels in Europe is 8.38.
  • The average rating for 5-star hotels in Europe is 8.62.
  • The average rating for hotels in Europe with an unknown star rating is 8.37.

Average Ratings by Traveler Type

  • The average rating for business travelers in Europe is 8.14.
  • The average rating for couples in Europe is 8.26.
  • The average rating for families in Europe is 8.30.
  • The average rating for friends in Europe is 8.24.
  • The average rating for group travelers in Europe is 8.35.
  • The average rating for solo travelers in Europe is 8.36.
  • The average rating for travelers with an unknown type in Europe is 8.20.

Best Months to Visit by Ratings

  • The average rating for hotels in Europe in January is 8.33.
  • The average rating for hotels in Europe in February is 8.37.
  • The average rating for hotels in Europe in March is 8.38.
  • The average rating for hotels in Europe in April is 8.38.
  • The average rating for hotels in Europe in May is 8.37.
  • The average rating for hotels in Europe in June is 8.33.
  • The average rating for hotels in Europe in July is 8.28.
  • The average rating for hotels in Europe in August is 8.20.
  • The average rating for hotels in Europe in September is 8.24.
  • The average rating for hotels in Europe in October is 8.26.
  • The average rating for hotels in Europe in November is 8.31.
  • The average rating for hotels in Europe in December is 8.32.

Seasons in Europe

The seasons in Europe are determined by the percentage of reviews for each month.

Low Season in Europe

  • January (5.2%)
  • February (5.2%)
  • March (6.0%)
  • December (5.2%)

Shoulder Season in Europe

  • April (7.3%)
  • May (9.1%)
  • October (9.4%)
  • November (6.2%)

High Season in Europe

  • June (10.1%)
  • July (12.1%)
  • August (13.1%)
  • September (11.1%)

Country Rankings in Europe

  • The country with the most hotels is Italy, with 52,092 hotels.
  • The country with the highest average rating is Greece, with an average rating of 8.85.
  • The country with the lowest average rating is Azerbaijan, with an average rating of 7.70.
  • The country with the most expensive hotels is Monaco, with average prices of $462.
  • The country with the cheapest hotels is Russia, with average prices of $50.
1,463
8.58
$76.32
249
7.82
$156.21
5,666
8.64
$205.83
596
7.70
$124.22
211
8.01
$135.63
4,324
8.05
$156.19
405
8.55
$89.49
1,582
7.92
$111.54
7,977
8.69
$166.84
2,349
8.32
$156.94
2,195
8.32
$110.27
2,674
7.74
$153.39
183
8.19
$121.28
25
8.42
$170.60
901
8.09
$164.51
28,301
8.05
$149.89
1,767
8.37
$75.95
23,169
8.15
$124.40
11
8.31
$171.50
19,505
8.85
$161.66
21
8.08
$203.22
26
8.68
$193.59
1,488
8.17
$124.08
980
8.48
$187.27
1,298
8.53
$165.31
27
8.41
$127.31
52,092
8.51
$160.25
44
8.67
$182.78
46
8.19
$62.73
384
8.22
$87.03
16
8.69
$235.95
338
8.33
$86.13
155
7.93
$165.92
841
8.40
$130.91
89
8.24
$83.17
14
8.34
$461.68
906
8.63
$118.40
6,141
7.99
$188.29
155
8.27
$68.91
1,618
8.02
$147.80
5,835
8.15
$95.17
8,584
8.39
$134.78
2,114
8.39
$107.61
7,134
7.91
$49.88
19
8.09
$99.06
678
8.43
$98.03
580
8.30
$106.36
769
8.58
$144.72
28,627
8.21
$157.92
3,294
7.90
$116.84
3,219
8.33
$256.35
18,997
8.06
$132.82
1,014
8.18
$71.90
29,632
8.15
$155.09

Hotel and Travel Statistics for Business Hotels in Europe

Top Hotel and Travel Statistics for Business Hotels in Europe

  • There are 47,942 Business Hotels operating in Europe.
  • The average rating for Business Hotels in Europe is 8.17, based on 22,595,286 reviews.
  • Travelers can expect to pay around $151 per night for a Business Hotel in Europe.
  • If you're looking for the best month to book a Business Hotel in Europe by rating, it's March, with an average rating of 8.29.
  • If you're looking for the cheapest month to book a Business Hotel in Europe, it's February, with an average price of $128.
  • The least popular month to book a Business Hotel in Europe is December, attracting only 5.6% of visitors.
  • The most popular month to book a Business Hotel in Europe is August, attracting 12.8% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Business Hotels in Europe, rating their stays at 8.26 on average.
  • Business Travelers are the least satisfied travelers when visiting Business Hotels in Europe, rating their stays at 8.02 on average.
  • Business Hotel prices in Europe peak in September, with an average price of $207.

Availability and Types of Business Hotels in Europe

Number of Business Hotels

  • There are 47,942 Business Hotels in Europe.

Star Rating Distribution for Business Hotels

  • There are 198 Business Hotels in Europe with a 1-star rating, accounting for 0.4% of all Business Hotels.
  • There are 1,893 Business Hotels in Europe with a 2-star rating, accounting for 3.9% of all Business Hotels.
  • There are 16,576 Business Hotels in Europe with a 3-star rating, accounting for 34.6% of all Business Hotels.
  • There are 20,312 Business Hotels in Europe with a 4-star rating, accounting for 42.4% of all Business Hotels.
  • There are 4,065 Business Hotels in Europe with a 5-star rating, accounting for 8.5% of all Business Hotels.
  • There are 4,898 Business Hotels in Europe with an unknown star rating, accounting for 10.2% of all Business Hotels.
  • The average price for Business Hotels in Europe is $151.
  • The average price for 1-star Business Hotels in Europe is $74.
  • The average price for 2-star Business Hotels in Europe is $85.
  • The average price for 3-star Business Hotels in Europe is $114.
  • The average price for 4-star Business Hotels in Europe is $157.
  • The average price for 5-star Business Hotels in Europe is $345.
  • The average price for Business Hotels with an unknown star rating in Europe is $131.
  • There are 1,151 Business Hotels in Europe priced in the $0-$50 range, accounting for 2.5% of all Business Hotels.
  • There are 15,904 Business Hotels in Europe priced in the $50-$100 range, accounting for 35.0% of all Business Hotels.
  • There are 21,341 Business Hotels in Europe priced in the $100-$200 range, accounting for 47.0% of all Business Hotels.
  • There are 6,092 Business Hotels in Europe priced in the $200-$500 range, accounting for 13.4% of all Business Hotels.
  • There are 689 Business Hotels in Europe priced in the $500-$1000 range, accounting for 1.5% of all Business Hotels.
  • There are 246 Business Hotels in Europe priced in the $1000+ range, accounting for 0.5% of all Business Hotels.
  • The average price for Business Hotels in Europe in January is $129.
  • The average price for Business Hotels in Europe in February is $128.
  • The average price for Business Hotels in Europe in March is $134.
  • The average price for Business Hotels in Europe in April is $146.
  • The average price for Business Hotels in Europe in May is $158.
  • The average price for Business Hotels in Europe in June is $171.
  • The average price for Business Hotels in Europe in July is $178.
  • The average price for Business Hotels in Europe in August is $197.
  • The average price for Business Hotels in Europe in September is $207.
  • The average price for Business Hotels in Europe in October is $154.
  • The average price for Business Hotels in Europe in November is $140.
  • The average price for Business Hotels in Europe in December is $140.

Ratings and Reviews for Business Hotels in Europe

Number of Reviews for Business Hotels

  • We've collected 30,714,638 reviews for Business Hotels in Europe.

Review Distribution for Business Hotels

  • There are 3,608,911 reviews for Business Hotels from business travelers in Europe, accounting for 11.7% of all reviews.
  • There are 13,067,678 reviews for Business Hotels from couples in Europe, accounting for 42.5% of all reviews.
  • There are 6,985,668 reviews for Business Hotels from families in Europe, accounting for 22.7% of all reviews.
  • There are 1,310,742 reviews for Business Hotels from friends in Europe, accounting for 4.3% of all reviews.
  • There are 1,740,367 reviews for Business Hotels from group travelers in Europe, accounting for 5.7% of all reviews.
  • There are 2,512,988 reviews for Business Hotels from solo travelers in Europe, accounting for 8.2% of all reviews.
  • There are 1,488,284 reviews for Business Hotels from travelers with an unknown type in Europe, accounting for 4.8% of all reviews.

Average Rating Over Time for Business Hotels

  • The average rating for Business Hotels in Europe in 2025 is 7.90, based on 323 reviews.
  • The average rating for Business Hotels in Europe in 2024 was 8.20, based on 6,008,792 reviews.
  • The average rating for Business Hotels in Europe in 2023 was 8.16, based on 7,016,234 reviews.
  • The average rating for Business Hotels in Europe in 2022 was 8.10, based on 6,093,174 reviews.
  • The average rating for Business Hotels in Europe in 2021 was 8.10, based on 1,411,005 reviews.
  • The average rating for Business Hotels in Europe in 2020 was 8.19, based on 477,375 reviews.
  • The average rating for Business Hotels in Europe in 2019 was 8.09, based on 1,259,768 reviews.
  • The average rating for Business Hotels in Europe in 2018 was 8.05, based on 1,188,759 reviews.
  • The average rating for Business Hotels in Europe in 2017 was 8.07, based on 1,312,227 reviews.
  • The average rating for Business Hotels in Europe in 2016 was 8.12, based on 1,417,766 reviews.
  • The average rating for Business Hotels in Europe in 2015 was 8.07, based on 1,225,382 reviews.
  • The average rating for Business Hotels in Europe in 2014 was 8.03, based on 954,984 reviews.
  • The average rating for Business Hotels in Europe in 2013 was 7.99, based on 806,072 reviews.
  • The average rating for Business Hotels in Europe in 2012 was 7.95, based on 606,050 reviews.
  • The average rating for Business Hotels in Europe in 2011 was 7.87, based on 360,812 reviews.
  • The average rating for Business Hotels in Europe in 2010 was 7.75, based on 192,486 reviews.
  • The average rating for Business Hotels in Europe in 2009 was 7.73, based on 128,474 reviews.
  • The average rating for Business Hotels in Europe in 2008 was 7.46, based on 83,292 reviews.
  • The average rating for Business Hotels in Europe in 2007 was 7.41, based on 69,947 reviews.
  • The average rating for Business Hotels in Europe in 2006 was 7.39, based on 49,651 reviews.
  • The average rating for Business Hotels in Europe in 2005 was 7.52, based on 30,615 reviews.
  • The average rating for Business Hotels in Europe in 2004 was 7.71, based on 15,738 reviews.
  • The average rating for Business Hotels in Europe in 2003 was 7.75, based on 5,127 reviews.
  • The average rating for Business Hotels in Europe in 2002 was 7.96, based on 579 reviews.

Average Rating by Star Rating for Business Hotels

  • The average rating for 1-star Business Hotels in Europe is 7.68.
  • The average rating for 2-star Business Hotels in Europe is 7.71.
  • The average rating for 3-star Business Hotels in Europe is 7.99.
  • The average rating for 4-star Business Hotels in Europe is 8.27.
  • The average rating for 5-star Business Hotels in Europe is 8.72.
  • The average rating for Business Hotels with an unknown star rating in Europe is 8.17.

Average Rating by Traveler Type for Business Hotels

  • The average rating of Business Hotels from business travelers in Europe is 8.02.
  • The average rating of Business Hotels from couples in Europe is 8.18.
  • The average rating of Business Hotels from families in Europe is 8.20.
  • The average rating of Business Hotels from friends in Europe is 8.15.
  • The average rating of Business Hotels from group travelers in Europe is 8.24.
  • The average rating of Business Hotels from solo travelers in Europe is 8.26.
  • The average rating of Business Hotels from travelers with an unknown type in Europe is 8.08.

Best Month to Stay at a Business Hotel by Rating

  • The average rating for Business Hotel in Europe in January is 8.24.
  • The average rating for Business Hotel in Europe in February is 8.28.
  • The average rating for Business Hotel in Europe in March is 8.29.
  • The average rating for Business Hotel in Europe in April is 8.27.
  • The average rating for Business Hotel in Europe in May is 8.24.
  • The average rating for Business Hotel in Europe in June is 8.19.
  • The average rating for Business Hotel in Europe in July is 8.15.
  • The average rating for Business Hotel in Europe in August is 8.10.
  • The average rating for Business Hotel in Europe in September is 8.12.
  • The average rating for Business Hotel in Europe in October is 8.14.
  • The average rating for Business Hotel in Europe in November is 8.20.
  • The average rating for Business Hotel in Europe in December is 8.24.

Seasons for Business Hotels in Europe

The seasons in Europe are determined by the percentage of reviews for Business Hotels in each month.

Low Season for Business Hotels in Europe

  • January (5.7%)
  • February (5.7%)
  • March (6.3%)
  • December (5.6%)

Shoulder Season for Business Hotels in Europe

  • April (7.4%)
  • May (8.9%)
  • October (9.1%)
  • November (6.5%)

High Season for Business Hotels in Europe

  • June (9.6%)
  • July (11.7%)
  • August (12.8%)
  • September (10.5%)

Business Hotels Country Rankings in Europe

  • The country with the most Business Hotels is Italy, with 6,910 Business Hotels.
  • The country with the highest average rating for Business Hotels is Guernsey, with an average rating of 8.92.
  • The country with the lowest average rating for Business Hotels is Denmark, with an average rating of 7.77.
  • The country with the most expensive Business Hotels is Switzerland, with average prices of $275.
  • The country with the cheapest Business Hotels is Ukraine, with average prices of $62.
198
8.26
$74.85
57
8.11
$177.09
1,199
8.60
$217.25
144
7.92
$102.41
12
8.48
$135.63
552
7.98
$137.04
107
8.30
$86.06
403
7.82
$116.97
436
8.41
$171.18
214
8.38
$186.86
716
8.21
$113.79
366
7.77
$138.45
93
8.30
$161.95
318
7.99
$165.56
6,397
7.96
$141.93
306
8.30
$75.56
6,264
8.15
$130.97
1,391
8.61
$187.79
13
8.92
$214.88
444
8.16
$124.01
124
8.51
$220.78
443
8.38
$174.54
6,910
8.26
$186.68
22
8.88
$186.87
21
8.35
$74.00
147
8.08
$95.29
120
8.32
$89.95
73
8.03
$161.75
104
8.47
$141.37
44
8.30
$91.02
120
8.48
$138.49
969
8.05
$136.25
55
8.05
$86.65
531
8.06
$150.57
1,300
8.28
$91.70
1,102
8.35
$145.01
541
8.16
$103.24
629
7.97
$65.93
175
8.38
$103.34
236
8.16
$119.43
192
8.35
$166.40
4,597
8.23
$147.26
798
8.00
$125.20
1,160
8.41
$275.09
3,443
8.07
$148.93
263
8.24
$61.75
4,137
7.98
$145.91